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Tuesday 27 April 2010

The last day of Shakin Moo's leaflet production

At the start of the day we had a group meeting. In this meeting we discussed the plan of the day. I suggested that I would finish the front of the leaflet which we have been doing before. James said that he would like to write up our presentation which we will present next time when we meet Chris Lane. Also Michael said he wants to complete the back of the leaflet. We decided who does what and after the meeting we got on.

The first thing that I did when I started on the front of the leaflet was the colouring of the letters. The letters were pink, but as in James's idea the letters are pink and yellow inside I had to colour them. It took a long time because I had to click on a lot of letters by using the bucket tool. Here is the after picture after the letter colouring:

I really liked it but there was something missing. I asked my group members about their opinions and they also suggested that there is something missing. We asked Mr Hind for his opinion and he took our leaflet for a public opinion. He came back and said that the text on it is a bit boring and doesn't make the reader to read on and visit Shakin Moo's. Now we had to do some thinking to improve our leaflet. I suggested that the text should be in an angle; this would make it a lot better. James suggested that the Shakin Moo's logo should be bigger and also he suggested putting the word 'fresh' in. When we did that I came up with an idea to the make word 'fresh' funkier by having it wavy type. Here is the leaflet after:

I also added the yellow borders to make it more attractive and to connect with the pink and yellow font. When Michael was making the back of the leaflet he firstly copied the same background as the front of the leaflet which I helped him with. Also he got the border of the Shakin Moo's logo and used it for the map.
Here is a picture when he had added the map and the logo of free internet. He noticed this logo on the old Shakin Moo's logo which Chris's designer made.

I helped Michael with the text because the font type was installed on my computer, so we swapped the computers. I also found the arrow picture in Photoshop which we couldn't find at first.

Now me and Michael have finished our work so we helped James. I was very proud of our work this day and I think we have made a very professional leaflet. We also printed the final leaflet out so we can show it to Chris Lane.

Thursday 22 April 2010

Hi Matiss

Some really strong work here with good visual support. Try to be specific about your personal input to the group`s work.

Thursday 1 April 2010

9th day of Campaign Unit

Today we wanted to add the Shakin Moo's font to our final leaflet and fix the edges to improve it. Unfortunately we didn't add the Shakin Moo's font because we didn't have access to the control panel. To access the control panel we needed the IT person, but they never came to help. To not waste time we fixed the edges on the leaflet. It took a long while because you have to be very careful to not make any big mistakes. It is very good that you can undo everything, in case you make any mistakes. Here is an example of an edited part of our leaflet (before and after):

You can see that number 1 has white edges which don't look very good. Number 2 is fixed version which looks better. We took the editing in turns so that everyone gets a go. We used the smudge tool, and we changed the size of it because the corners were very hard to smudge with a big smudge circle. We also edited the big cup because it had very visible cloud lines. In this case we used the blur tool which I suggested. Here is a before and after picture:
On the picture 1, you can see dark lines which are very visible. After the editing on the picture 2 you can see that it improved a lot. I think it works better than before and is more effective. Our leaflet is currently looking like this:
I also changed the size of the small Mr Moo cup, so that there is more text space when we add the text. Fortunately the IT person came and added the Shakin Moo's font. We added the font and here it is:
It looks very good with the font now. Next lesson we will add a yellow colour to the font so it stands out more. The 'Try it now' text doesn't stand out, so that why we will add some more colour to it. I think that it looks better now and I really like it. It just needs some adjustments and it will probably be finished in the next lesson. I think that we have done a lot of work this lesson and I think we have worked very well.

Nice work Matiss, try to include more detailed next steps as you plan next week`s work.

Thursday 25 March 2010

8th day of Campaign Unit

Today started when we chose the pictures which we are going to use for our final design and also I sorted out my Campaign Unit folder. It was hard to decide what pictures to use because we had a lot of pictures taken the lesson's before. Here are the pictures which will be included in our final leaflet:

We will use this cup as the main cup in the leaflet, it is good because the logo is facing the front.
This is our background, it is blurred so that the leaflet is focussed on the cup and the text.
We are going to use the lid of this picture.
We will use this Mr Moo picture as the small cup near the corner which will have text near it.
This is the Shakin Moo's logo which we will use for our final leaflet. We started our final leaflet on Adobe PhotoShop. The first thing that we needed to do was to choose the right size for our leaflet. It should be A5 but unfortunately there wasn't an option. James suggested that I should select A4 format and then half the size. It worked. The second thing that we needed to choose was the background. Here are the two background pictures which we had to choose from.
I didn't like this background picture because there is too much detail and things going on there. If we would choose to use this picture than it would distract the audience eye from the main objects.
I personally like this background picture more than the other because it's blurred so that the main objects would be focussed. The only member of our group that liked the first background picture was Michael. Because he liked the first picture more, we asked other members of our class for their opinion. Most of the people like the second background picture. Here is a picture of how our leaflet was looking so far:
I added the cup and the lid by using the crop tool. It was very difficult to keep the edges straight and consistent, and it took a while until the lid and the cup where together. Fortunately I succeeded and we also added the Shakin Moo's logo in the bottom corner of the leaflet. Now it was looking like this:
I was amazed that the corners were smooth and you couldn't see that the picture have been cropped out. To make it even more smoother I blurred the corners when in zoom so you don't see any crop marks. We also added the small cup and added the steam. To make the steam was one of the most hardest things. I used a YouTube tutorial to help me, here is the link :
http://www.youtube.com/watch?v=lVk7X_byMxk
It really helped me because there is no other way to make steam. I tried to search for steam in Google but I failed. I made 3 layers of the steam so that the steam looks more real like. Now it looked like this:
I really like it and I think it's effective. It took as ages to get to this stage and I think we have done very well. We wanted to add the Shakin Moo's text which Chris Lane sent us, but we could not install it because the administrator has banned access to the control panel. We didn't have much time so we decided to do it next lesson. All we need to do now is to add the text and check for any mistakes. I am very proud of my groups work today.

Hi Matiss

Nice blogging - you are showing your progress and thinking very clearly. Try setting some goals and plans for the next session.

Tuesday 23 March 2010

Seventh Lesson

Our day started when we went to the Shakin' Moo's and took pictures which we needed for our final 'Hot Shake' poster. I brought my own camera and we got given another one by the teacher. It was difficult to capture the main objects because there was a lot of things in the background. We took about 30 pictures and when we got back we chose the 9 best ones and edited them on Adobe Photoshop. I suggested that we each edit 3 of the 9 pictures to make the pictures more proffesional, such as if it's too dark make it lighter. Here is the first picture which I edited before:

Here is the first picture which I edited after:
I made the picture better and more professional by making the picture lighter and I got rid of the messy background. I think that it looks better when I edited it.
Here is the second picture which I edited before:
Here is the second picture which I edited after:
I changed the light and I got rid of the distracting background. It was very difficult to get rid of the fingers because you had to use the stamp clone. After some practice which I did before I got used of doing it and now I know how to do it properly. Here is the third picture which I edited before:
Here is the third picture which I edited after:
It was easier to edit this picture because I edited a picture like this before. This edited picture is going to be very usefel for our final design because we might use it as the cup on the final 'Hot Shakes' leaflet. Here are the ones that James did:
I think that he done a good job and I really like them. When we took the pictures we made a mistake. As you can see on these pictures the Shakin Moos logo is not facing the front. I was very dissapointed when I saw this, but we still have a lot of other good cup pictures.

Overall I think that I did very good piece of editing which we are going to use. Next lesson we are going to start our final 'Hot Shakes'.